Commenting in response to Matching Models recruitment agency advertising jobs only for 'attractive women', as well as specifying bra size, Rebecca Hilsenrath, Chief Executive of the Equality and Human Rights Commission, said:
This is appalling, unlawful and demeaning to women. We will be writing to Matching Models and asking for them to clarify their hiring practices immediately.
Matching Models are right about one thing; first impressions count, but the important stuff is not about your hair colour. If they wish to maintain their reputation, they should act like a business in the 21st Century and consign this type of sexism to the history books.